How Much of the Internet Is Fake? Turns Out, a Lot of It, Actually.

January 01, 2019

In late November, the Justice Department unsealed indictments against eight people accused of fleecing advertisers of $36 million in two of the largest digital ad-fraud operations ever uncovered. Digital advertisers tend to want two things: people to look at their ads and “premium” websites -- i.e., established and legitimate publications -- on which to host them.